How BLOOM365 Is Rethinking Youth Violence Prevention — Starting With 10%

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Blog Summary: 

1. BLOOM365 focuses on preventing youth violence before it starts, rather than only responding after harm occurs.

2. The organization works directly with young people to teach healthy relationships, consent, and early warning signs of abuse.

3. Their approach is built around the 10% tipping point, aiming to empower a small group of youth to influence broader peer culture.

4 .BLOOM365 emphasizes peer leadership, recognizing that young people shape norms within their own communities.

5. Despite challenges like limited prevention funding, the organization continues to build programs that support education, intervention, and long-term change.

Reading Time: (7 minutes)

When people think about interpersonal violence, the focus is usually on response — shelters, crisis lines, and support after harm has already happened.

But what if we also focused on preventing it in the first place?

That’s the space BLOOM365 is working in.

Founded by Donna BartosBLOOM365 is a youth-centered organization focused on youth violence prevention, including teen dating abuse, domestic violence, and sexual assault. What makes their work different is not just what they do — but where they focus.

Instead of starting at crisis, they start earlier.

And that shift changes everything.

The moment that started it all

BLOOM365 didn’t start as a large organization. It started with a realization.

At 33, Donna began to understand that many of the experiences she had lived through earlier in life had names — child sexual assault, teen dating abuse, domestic violence, sexual harassment. Growing up in a rural community, she didn’t have access to that language or those conversations.

That moment stayed with her.

She started asking questions that feel obvious now, but weren’t being asked enough at the time:

Why aren’t we talking about this more?
Why aren’t young people learning about this earlier?
And why is so much of the system built only around response, not prevention?

With a background in nonprofit work and fundraising, Donna began building what would eventually become BLOOM365 — starting first with awareness campaigns during Domestic Violence Awareness Month.

But even in those early years, she noticed something important.

“Awareness is important, but awareness is not prevention.”

That realization pushed BLOOM365 to evolve into something deeper.

Why youth violence prevention has to start earlier

One of the biggest gaps BLOOM365 identified was the lack of healthy relationship education for young people.

Many youth are learning about relationships through what they see — online, in friend groups, in media — without clear guidance on what is healthy, what is harmful, and how power and control actually show up in relationships.

And when BLOOM365 began stepping into schools, the response was immediate.

Students began disclosing their own experiences — sometimes after just one workshop.

That moment was a turning point.

It made it clear that young people were already navigating these issues, but didn’t always have the language, tools, or support systems to understand them.

Instead of ignoring that gap, BLOOM365 leaned into it.

Today, their work in teen dating violence prevention focuses on helping youth recognize red flags early, understand consent and boundaries, and challenge harmful relationship norms before they become normalized.

From awareness to a full prevention model

BLOOM365’s work has grown far beyond awareness campaigns.

Now, the organization operates across the full prevention spectrum, including:

- education on healthy vs. unhealthy relationships

- peer advocacy and youth leadership

- intervention for youth at risk of using violence

- support for youth impacted by abuse

This shift reflects a deeper understanding of interpersonal violence prevention — that it’s not just about reacting to harm, but addressing the conditions that allow it to happen in the first place.

One of the most defining moments in BLOOM365’s journey was when Donna made the decision to pause early education efforts.

At the time, the organization was opening young people’s eyes to abuse — but didn’t yet have the infrastructure to support them after disclosure.

Rather than continue and risk doing more harm, they stopped, rebuilt, and came back with stronger systems in place.

That decision says a lot about how BLOOM365 operates.

The 10% tipping point: how culture actually changes

At the core of BLOOM365’s work is a bold idea — one that shapes everything they do.

The 10% tipping point.

“Once 10% of a population is committed to something — and they’re visible, consistent, and easy to follow — the other 90% will begin to shift.”

Instead of trying to reach everyone at once, BLOOM365 focuses on activating a critical group of young people who can influence their peers.

Because culture doesn’t change through policies alone.
It changes through people.

“Peer-to-peer culture changes culture.”

This approach recognizes something simple but powerful: young people are constantly influencing each other — in conversations, online, in schools, in everyday interactions.

If those spaces are already shaping norms, then they can also be used to shift them.

BLOOM365’s goal is to activate 10% of young people by 2030 — equipping them with the knowledge, confidence, and tools to challenge harmful behaviors and model healthy relationships.

And in today’s digital world, where ideas spread fast, that kind of shift can have real impact.

Why peer leadership matters more than ever

A big part of BLOOM365’s strategy is investing in youth not just as participants, but as leaders.

The organization’s peer advocacy work — including its International Peer Advocate Council — gives young people the opportunity to take ownership of prevention efforts in their own communities.

This matters because a lot of harmful behaviors are normalized at the peer level.

Jokes. Comments. Control. Jealousy. Pressure.

They’re often dismissed as “not that serious” — until they escalate.

BLOOM365 works to interrupt that normalization early by helping young people call it out, question it, and shift it.

And importantly, they do it in a way that doesn’t rely on shame.

It’s about building awareness, accountability, and empathy — not just telling people what not to do.

Even with its impact, BLOOM365 faces a challenge that comes up again and again in this space: funding.

As Donna explained, most funding goes toward crisis response — shelters, hotlines, and after-harm services.

And while those are critical, prevention often gets left behind.

“There’s funding for shelters. There’s funding for hotlines. There’s no funding for prevention — because you can’t see it, you can’t touch it.”

That gap makes prevention work harder to sustain, even though research continues to show how important early intervention is.

BLOOM365 continues to navigate that challenge while building programs that address prevention, intervention, and long-term support — all at once.

Why BLOOM365’s work stands out (Bring Love On Others More, 365 Days a Year)

BLOOM365 isn’t just addressing violence. It’s challenging the idea that violence is inevitable.

By focusing on youth, peer influence, and early education, the organization is working at the level where long-term change actually happens.

Donna’s journey — from survivor to founder — is part of what grounds the work.

It’s not just theoretical. It’s lived, built, and continuously evolving.

And the goal is clear:

“We can uproot abuse in a generation — but only if we do this work at scale.”

Looking for tools that support both prevention and response?

Izzy Software helps organizations manage helplines and case management — making it easier to deliver coordinated, person-centered care.

 

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